Sourcing, Filtering, and Evaluating New Product Ideas: An Empirical Exploration of the Performance of Idea Markets
| Autoren/Herausgeber: |
Soukhoroukova, Arina Spann, Martin Skiera, Bernd |
|---|---|
| Erschienen: | 2012 |
| Publikationsart: | Articles in Refereed Journals (International) |
| ISBN/ISSN: | 0737-6782 |
| erschienen in: | Journal of Product Innovation Management |
| Weitere Quellenangabe: | 29(1), 100-112 |
| Forschungsgruppe: | crowd-intelligence |